Brian’s Bullshit-Free Zone

Brian’s Bullshit-Free Zone

Horse Hunting Hooey

A magical journey through supernatural ways to find a lost horse

Brian Dunning's avatar
Brian Dunning
Sep 18, 2025
∙ Paid
Planet-discovering astrophysicist Erika Dunning, MS, and Cinnamon in his happier polo days. Photo oddly widened with generative AI.

If you follow me on Facebook or other social media, you probably know that for the past six weeks, I have been helping my daughter search for one of her horses which escaped during a trail ride in the Mt. Washington Wilderness of central Oregon. I am among the least consequential and skilled of the crew; the search is being led by actual experts at Mustangs to the Rescue, a nonprofit equine rescue group.

News of lost horses spreads rapidly through the equestrian community. We’ve seen social media posts from all over the country passing along all the info about Cinnamon, a 24-yr-old retired polo horse who moved here to Oregon from So Cal to live a more relaxed pace. So many people want to help. Everyone has the best of intentions.

Not everyone has the best of ideas.

The woo is strong in this community, as it is in most communities. Today I’d like to share some of these messages, sent in earnest by people who truly believe these paranormal and supernatural methods are real and will help. I don’t share them to mock, far from it; we greatly appreciate their honest desire to help. I share them as a cautionary tale, as they illustrate the abysmal level of science literacy among the general public.

Here are some of the best:

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